Friday, 27 November 2020

What is SEO?

What is SEO?

SEO's full name is search engine optimization. SEO is a process through which we can bring our Blog Post to the top in Google's search engine so that more and more visitors can come to our blog.

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Now we first need to understand here what is this search engine?


What is search engine?


Search engine is a kind of directory where millions of website data is collected. Meaning that the people who create a website have to submit their website to Google, for which Google has created Google search console.


How the search engine works


Any search engine works by following three steps. The most people in the world crawling, indexing and ranking use Google, so here we talk about Google's search engine -


Crawling


Now what the search engine of google does is review all the websites that are submitted and start crawl. For which they have their own artificial robots.


Indexing


Now what these artificial robots do is index all the websites that have crawled and keep them in their servers.


Ranking


After this, the next task is for those robots that if a user searches a query in the search box of google, then they search the best web page related to that query in those indexed websites and search them based on quality and authority. Show in result page (SERP). This is called Ranking.


Although Google has set 200 factors for website ranking, but we will talk about the most important factors in this post below.


So you understand how the search engine works, as well as SEO, you know what happens. Now we will know how we can rank our blog at the top in Google's search engine, for which we need to know what are the types of SEO?


What are the types of SEO


There are mainly three types of SEO -


1- On-page SEO


2- Technical SEO


3- Off-page SEP


1- On-page SEO

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